{"id":188,"date":"2026-03-27T19:20:38","date_gmt":"2026-03-27T18:20:38","guid":{"rendered":"https:\/\/pmellmann.de\/?page_id=188"},"modified":"2026-04-22T16:07:04","modified_gmt":"2026-04-22T14:07:04","slug":"branding","status":"publish","type":"page","link":"https:\/\/pmellmann.de\/?page_id=188","title":{"rendered":"Corporate Design"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-large-font-size wp-block-paragraph\">Deine Firma, Dein Verein, Deine Leidenschaft, Dein Corporate Design, welches Dich widerspiegelt.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Das Corporate Design definiert Logo, Farben, Formen und Schriftarten f\u00fcr ein einheitliches Auftreten. Es ist der &#8222;Rote Faden&#8220; bei der Gestaltung, um eine klare Linie und einen Wiedererkennungswert zu schaffen.<\/p>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-1&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-1-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-1\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Der Ablauf<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-1\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-1-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Vom Konzept, \u00fcber erste Entw\u00fcrfe, bis zur Reinzeichnung und finalen Umsetzung. Zwischen den Etappen finden Feedback-Gespr\u00e4che statt, um den aktuellen Stand und das weitere Vorgehen zu besprechen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Der Ablauf ist immer gleich, die Dauer wird jedoch vom Umfang bestimmt. Beispielsweise durch den Detailgrad eines Entwurfes oder der H\u00e4ufigkeit von Anpassungen.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Das Paket<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-2\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Eine \u00dcbersicht und Sammlung aller Inhalte des Corporate Designs sind essenziell f\u00fcr die Weiterverwendung. Jegliche Grafiken werden in verschiedenen Dateiformaten (Pixel und Vektor) freigegeben.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Das Corporate Design definiert Logo, Farben, Formen und Schriftarten f\u00fcr ein einheitliches Auftreten. Es ist der &#8222;Rote Faden&#8220; bei der Gestaltung, um eine klare Linie und einen Wiedererkennungswert zu schaffen.<\/p>\n","protected":false},"author":2,"featured_media":318,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-188","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/pages\/188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pmellmann.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=188"}],"version-history":[{"count":8,"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/pages\/188\/revisions"}],"predecessor-version":[{"id":376,"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/pages\/188\/revisions\/376"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pmellmann.de\/index.php?rest_route=\/wp\/v2\/media\/318"}],"wp:attachment":[{"href":"https:\/\/pmellmann.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}